Giggly Squad’s SiriusXM Deal Signals Shift to Creator Ecosystems
SiriusXM’s multi-year deal with Giggly Squad creators signals a broader shift in podcasting toward creator ecosystems and live events.
PDP Charges Jigawa Youths to Drive 2027 Grassroots Campaign via Social Media
Former Jigawa Governor Sule Lamido charged PDP youths to lead grassroots mobilisation using social media ahead of the 2027 governorship election.
India’s Internet Base Surpasses 886 Million With Rural Growth Outpacing Urban
India’s internet user base crossed 886 million in 2024 with rural adoption outpacing urban growth according to the Internet in India Report 2024.
Eskimoz Introduces Integrated Approach to SEO, AI Search Visibility and Digital Acquisition
Eskimoz introduces an integrated model connecting organic search, AI search visibility and paid acquisition for coordinated digital marketing strategies.
Brat-Style Typography Dominates Social Media Platforms
The Brat aesthetic uses bold lowercase Arial text on flat lime-green backgrounds to dominate social media feeds and creator content.
Mastering User Generated Content (UGC) for 2026: Your Definitive Guide to Authentic Marketing
Master UGC for 2026 with this guide covering strategy, ideas, creator tips, and ecommerce ads to build trust and boost engagement.
How to make your business pop on Google: a practical guide to local visibility
Small businesses live and die by visibility, and in most neighborhoods that visibility starts on Google. This guide walks through the steps I use with clients to lift local profiles from invisible to confidently found. Expect tactical advice, real examples, and a compact checklist you can use right away. Why the local listing matters more … Read more
How marketers are using ChatGPT to rethink campaigns
Marketing feels like a constant experiment these days: new channels, new data, and new expectations from customers who expect brands to be swift, smart, and human. Large language models are one of the tools reshaping that experiment, offering ways to ideate, write, analyze, and scale work that used to take entire teams weeks to complete. … Read more
How to win search when the engine thinks like a person
Search has stopped being just an index and started sounding like a conversation. Whether you’re optimizing for neural retrieval, chat-based answers, or hybrid results, the rules have shifted. This article unpacks practical approaches to AI SEO Strategies and gives you an actionable playbook for the systems that now decide visibility. Why SEO that targets humans … Read more
Small business, big advantage: practical AI tools that actually help
AI has stopped being a futuristic promise and started behaving like a reliable employee you can hire by the month. For small business owners juggling overhead, customers, and marketing, the right tools can shave hours from routine tasks, sharpen messaging, and free up time for strategy and relationships. This article breaks down which tools matter, … Read more